OMAHA, Neb., March 23, 2026 – Scooter’s Coffee, one of the nation’s largest drive-thru specialty coffee franchise systems, honored several of its top franchisees and their teams at a companywide conference held last week in Omaha, Neb.
from left: Joe Thornton, Scooter’s Coffee CEO; Jeremy Music, Franchise Owner, High Porch Coffee, LLC; Rob Bowers, Director of Operations, High Porch Coffee, LLC; Stephanie Edgington-Pace, District Manager, High Porch Coffee, LLC; Kris Pickens, Franchise Owner, High Porch Coffee, LLC; Kristina Hutson, District Manager, High Porch Coffee, LLC; Laurie Martinez, District Manager, High Porch Coffee, LLC; Don Eckles, Scooter’s Coffee Co-Founder
Multi-Unit Franchisee of the Year High Porch Coffee, LLC, owned and operated by Jeremy Music and Kris Pickens, was awarded Multi-Unit Franchisee of the Year, the top honor awarded to Scooter’s Coffee franchisees who own and operate six or more locations. High Porch Coffee is the third largest franchisee in the Scooter’s
Franchisees Charlton and Keri Story cut the ribbon on their new Scooter’s Coffee location as part of their grand opening celebration on Friday, Feb. 20.
OMAHA, Neb., Feb. 26, 2026 – Scooter’s Coffee, one of the nation’s largest and fastest-growing specialty coffee drive-thru companies, is celebrating an important milestone: 900 stores nationwide.
To reach the milestone, Scooter’s Coffee added 83 stores to its network in 2025, a 10 percent increase in stores nationwide following a 16 percent increase in 2024. Nearly all Scooter’s Coffee locations are owned and operated by local franchisees.
“This milestone wouldn’t be possible without our customers who make us part of their every day, our franchisees, and so many amazing baristas who serve up smiles with every order,” said Joe Thornton, Scooter’s Coffee CEO. “Through delivering an exceptional customer experience, menu innovation to deliver new exciting tastes, and connecting with the local communities we serve, we’re eager to continue
OMAHA, Neb., Feb. 3, 2026 – Scooter’s Coffee, one of the nation’s largest drive-thru specialty coffee companies, received national recognition for both its continued growth and love from its customers.
Scooter’s Coffee ranked ninth overall on the 2026 Franchise Times Fast & Serious list, ranking in the top ten for the fifth year in a row. The Franchise Times Fast & Serious ranking recognizes fast-growing franchise systems based on percentage sales growth, percentage unit growth, dollar sales, and numerical unit growth over the past three years.
The ranking reflects a strategy of sustainable growth driven by data and the success of Scooter’s Coffee franchisees. Joe Thornton, Scooter’s Coffee CEO, believes that data is the key to thoughtful and successful expansion rather than relying on intuition in today’s environment.
“Every decision, from site selection to marketing strategy, is backed by analytics and insights,” Thornton said. “This disciplined, data-driven approach ensures we’re not
OMAHA, Neb., Dec. 9, 2025 – Scooter’s Coffee, one of the nation’s largest specialty coffee drive-thru companies, is proud to announce the expanded leadership role of Mikala Friedrich as Chief Human Resources & Systems Officer. In this new capacity, Mikala will oversee Human Resources, Information Technology, Internal Communications, and Operations Training.
By bringing these functions together, Scooter’s Coffee is creating stronger connections between people, processes, and technology to support a seamless experience for employees and franchise partners. In this new role, Friedrich will continue to collaborate across the organization to develop integrated strategies that reinforce company culture, elevate service standards, and drive sustainable growth. Her leadership will ensure that initiatives are aligned to empower employees and deliver exceptional results for customers and franchisees alike.
Friedrich has been a part of Scooter’s Coffee for seven years. Prior to that, she developed
OMAHA, Neb., Dec. 4, 2025 – At Scooter’s Coffee, we just like smiling, and we’re bringing smiles to straws this holiday season! On Tuesday, Dec. 9, 2025, customers nationwide can Scoot On Around® to receive a free “Smiling’s My Favorite” straw charm at all 890+ Scooter’s Coffee locations.
The charm features our iconic Smiley logo wearing a festive hat, inspired by the New Line Cinema film, Elf®. Top your iced or blended drink with this collectible charm but don’t be late! Straw charms will be given out to customers starting bright and early when each store opens. Limit one straw charm per customer while supplies last.
This Scooter’s run is the perfect time to explore our limited-time holiday menu inspired by Elf. The menu features festive flavors like maple, peppermint, and cherry in drinks and treats inspired by Buddy the Elf’s journey, such as:
Candy Cane Forest Mocha – A peppermint take on our classic mocha topped with whipped cream and peppermint chips.
OMAHA, Neb., Dec. 2, 2025 – Through the sales of a sweet treat and the generosity of its customers, Scooter’s Coffee donated more than $200,000 to Make-A-Wish to support their mission of creating life-changing wishes for children with critical illnesses.
Scooter’s Coffee celebrated the donation at Store #262 in Ogallala, Neb. on Monday. The Scooter’s Coffee location in Ogallala, operated by franchise owner Tracy Bouwens and Freedom Enterprises, raised the most funds for Make-A-Wish through the sale of Courage Cookie Sandwiches and customer donations.
In total, Scooter’s Coffee will donate $206,716.19 to Make-A-Wish through the campaign and additional customer donations.
From late September through the month of October, customers could Scoot On Around® to any Scooter’s Coffee location to purchase a Courage Cookie Sandwich, a sweet and buttery rainbow sprinkled sugar cookie sandwich with a creamy vanilla buttercream filling. A portion of the sale of each cookie sandwich, along with additional
OMAHA, Neb., Dec. 1, 2025 – Scooter’s Coffee, one of the nation’s largest specialty coffee drive-thru companies, was named one of the Best Brands to Work For in QSR Magazine’s 2025 rankings.
QSR’s Best Brands to Work For put the spotlight on 18 companies, large and small, for their dedication to providing employees with benefits, recognition programs, career pathways, and community efforts to drive employee engagement and retention. The recognition celebrates the brand’s commitment to excellence in professional development and career growth opportunities, competitive pay, benefits and perks, employer culture, flexibility in scheduling, and, of course, free and discounted Scooter’s Coffee drinks.
“At Scooter’s Coffee, we foster a culture of growth and care for our employees because it’s the amazing people that truly set us apart from any other QSR brand,” Mikala Friedrich, chief human resource and systems officer at Scooter’s Coffee, said. “When employees take pride in where they work and
OMAHA, Neb., Nov. 19, 2025 – Scooter’s Coffee, one of the nation’s largest drive-thru specialty coffee companies, received international recognition for its revamped rewards program from The Drum Awards Festival.
The awards program recognized Scooter’s Coffee with a Gold award in the Digital Experience: Consumer Product Goods and Food & Beverage category for its entry about the revamped Scooter’s Coffee Rewards program. The entry received the highest honor in the category after being judged alongside winning entries from PepsiCo, Patron Tequila, and KFC.
As one of the industry’s biggest global awards programs, the Drum Awards Festival recognizes outstanding work in marketing and media as judged by a panel of leaders from top brands and agencies worldwide. Malorie Maddox, chief brand and marketing officer at Scooter’s Coffee, served as a member of the international jury and judged entries in other categories.
“The relaunch of our Scooter’s Coffee Rewards program was an extensive process
The two Nebraska powerhouses are fueling the caffeine and conversation that’ll keep Las Vegas buzzing all weekend long.
OMAHA, Neb., Nov. 10, 2025 — Coffee meets conversation as Scooter’s Coffee and Hurrdat Entertainment head to BravoCon 2025, joining fans, celebrities and creators from across the Bravo universe for the ultimate celebration of pop culture and connection.
Together, the two Nebraska-based brands will bring their shared passion for people and storytelling to Las Vegas, capturing the excitement of the multi-day festival through exclusive interviews, fan encounters and fresh content recorded from Hurrdat Entertainment’s custom production suite, made possible by an exciting new collaboration with Scooter’s Coffee.
The Perfect Blend
The partnership brings together two brands rooted in authentic connection:
Scooter’s Coffee, built on relationships and community, with of promise of “Amazing Drinks, Amazing People… Amazingly Fast.”
FRISCO, Texas(Aug. 28, 2025) – The 2025 Scooter’s Coffee Frisco Bowl will kick off from a new stage this year, as the game moves to the Ford Center at The Star in Frisco on Tuesday, December 23 at 8 p.m. CT. Fans nationwide can watch the game live on ESPN.
With renovations underway at Toyota Stadium, the bowl game is staying true to its roots in Frisco by partnering with The Star, one of the premier football destinations in the country. The move ensures that fans, players, and coaches will enjoy a first-class, climate-controlled experience for one of college football’s most exciting postseason traditions.
“This partnership allows us to keep the game here in Frisco while also elevating the experience for fans and student-athletes alike,” said Sean Johnson, Executive Director of the Scooter’s Coffee Frisco Bowl. “From the players competing to the fans celebrating the holidays with postseason football, hosting the game at the Ford Center during December is a win for everyone involved.”
